Dive into the Future of Fashion, Beauty, and Lifestyle at Our Exclusive Event!

2 mn read

Phygital Space in Chinatown Dubai Mall

Join us on June 13th from 18:00 to 21:00 at the ftNFT Phygital Space in Chinatown Dubai Mall for an extraordinary evening that explores the trends of tomorrow in fashion, beauty, and lifestyle. This event promises a vibrant mix of activities, talks, and masterclasses designed to inspire and educate enthusiasts and professionals alike.

Event Highlights:

18:00-18:30: Welcome and Catering

Kick off the evening with a warm welcome and enjoy delicious catering as you prepare for an evening filled with fashion and beauty insights.

18:00-21:00: Free Beauty Activities by BURO Beauty Dubai

Enhance your natural beauty with complimentary makeup sessions by the talented artists from BURO Beauty Dubai. Discover the latest makeup trends and refresh your look with professional tips and techniques.

18:30-19:30: Masterclass with Lilia Fisher

Award-winning hat designer Lilia Fisher will host a masterclass titled “How to Create a Trendy Summer Look with a Hat: 5 Formulas for a Stylish Look.” Having showcased her designs in Milan, Monaco, Cannes, Paris, New York, and Miami, Lilia now brings her expertise to Dubai. Don’t miss the chance to meet this exclusive headwear designer and learn her secrets to creating a stylish summer look.

19:30-20:30: Business Fashion Talks – Presentation and Panel Discussion

Nina Seredai – “The Company is Like an Orchestra: How to Create Brands That People Love”
Nina Seredai, Founder and Managing Director at Ninth Space, will share her insights on brand development. With 20 years of experience, Nina believes in businesses with purpose and has worked with prestigious clients such as the UAE and Oman Governments, Expo 2020, Emirates Group, and more. Learn from her expertise in creating meaningful and attractive brands that people love and believe in.

Alexandra Al Romaithi (Mezhonova) – “AI Use Cases for Performance Marketing You Can Deploy Today!”
As the Senior Growth Director at Assembly Global, Alexandra Al Romaithi will discuss the practical applications of AI in performance marketing. Assembly Global, part of the Stagwell network, is known for its innovative approach to media and marketing solutions. Discover how AI can transform your marketing strategies and fuel growth for your brand.

To know more check their Instagram page

For past events, check out the sneak peak of these short videos

Future of Fashion Pop UP FTNFt Dubai Mall (youtube.com)

(4) Future of fashion pop-up – tomorrow trends! Meet new designers. #explore #participate #meet #shop – YouTube


  • Viktoriia Zolotova: Co-Founder of FOF Pop Up and Founder of Fashionovation, a USA-based company specializing in business tours for fashion entrepreneurs and business development services for fashion brands.
  • Sira Basentsyan: Head of Strategic Partnership, expert in UAE and International Business Development, B2B & B2G Matchmaking, WEB3, and Investment Projects.

20:30-21:00: Business Networking

Network with like-minded professionals and industry experts. Build connections that could take your business to the next level.

Exclusive Offers:

  • Enjoy a 5-15% discount on our Eid SALE!
  • With purchases totaling 1800 AED or more, receive a certificate from Regale Dental and Cosmetology Innovation Center for a check-up valued at 2990 AED.
  • Additionally, receive a Certificate from BURO Beauty to keep you looking beautiful every day.

Photoshooting and Video:
Be ready to shine! Professional photoshoots and video sessions will capture your best moments throughout the event.

Scanner/Coffee with Photo:
Check with the Gallery for more details on this unique offering and explore innovations inside the venue.

Registration and Follow Us

Register now for this unmissable event: Eventbrite Registration

Follow us on Instagram: FOF Pop-Up

Don’t miss out on this opportunity to dive into the future of fashion, beauty, and lifestyle. Join us for an evening of inspiration, education, and exclusive shopping!

author avatar
Adil Tariq

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