With the active development of the Internet as a significant channel for obtaining necessary information, the relevance of high-quality and effective positioning of commercial organizations in the Internet space increases. Due to the fact that the website is the primary source of information about the company, product or service, creating an informative and dynamic site, interesting for Internet users, is an important task of every commercial organization. As part of its solution, companies resort to using a variety of technologies, such as placing an industry news feed on the corporate website.

Using the service “Industry news feed” allows to solve a number of problems, including: increasing relevance of the site in search engines; attracting new visitors to the site – customers, potential customers, partners, journalists, etc.; increasing the time visitors stay on the site; increasing the number of regular visitors to the site; positioning the company as an active player in the market, keeping up with all the news in the industry. The effectiveness of the service is determined by the following factors:
▪ Placement of materials in their entirety.
The industry news feed created by INFOLine specialists is fully exported to the company’s web resource, which contributes to increasing the time the visitors spend on the site. In addition, the presence of a large amount of text on the site, containing keywords, increases the relevance of the portal in search engines. For example, INFOLine’s site is visited by more than 10,000 users per day due to its regularly updated newswire
▪ Daily update of the news line.
INFOLine specialists process over 20,000 daily materials on the economic activities of commercial organizations in Russia, using the data from over 7,000 sources. The wide coverage of the media space enables INFOLine specialists to generate a daily flow of the latest industry news and promptly export it to the customer company’s website
▪ Technical support.
The INFOLine specialists do all the preparatory technical work necessary for the launch and implementation of the service. Besides, in the process of the service provision INFOLine specialists provide comprehensive consulting services for the client company’s IT specialists

Use of the “Industry-specific newswire” service allows clients to optimize the site at minimum cost, make it more attractive for target audiences, and effectively solve problems related to promotion of an Internet resource.